Lenny's Podcast: Product | Growth | Career cover image

Career frameworks, A/B testing mistakes, counterintuitive onboarding tips, selling to developers | Laura Schaffer (VP of Growth at Amplitude)

Lenny's Podcast: Product | Growth | Career

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Transforming User Engagement through Simplified Onboarding

This chapter explores a tech company's strategic pivot towards non-developers, aiming to boost revenue by enhancing user engagement. It highlights the importance of usability and onboarding, showcasing tools like Quick Deploy that empower users to create applications with ease.

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