Ep 341: WTF is Creative Testing & Tips for Q4 Success | AKNF
DTC Podcast
The Power of Stickers and Overlays in Creative Testing
This chapter explores the effectiveness of stickers and overlays in advertising, including examples of highlighting USPs and strategies like creating fake iMessage conversations. It also discusses the surprising success of unconventional and 'ugly' ads, along with a case of unintentional revenue generation through running sale ads beyond the sale period.
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