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5min chapter
Brendan McCarthy, CMO of Criteo, on marketing during periods of transformation and how to maintain customer trust
Taking Inventory
Intro
This chapter explores the guest's career trajectory through key positions at Edelman and Nielsen, focusing on their efforts to educate clients on digital audience measurement. The discussion also covers their transition to Criteo and the company's evolution within the commerce media landscape.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode