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#150: How to scale user acquisition in 2023 with Matthew Lord, CSO and Lee Aho, EVP of Marketers Perform[cb]
Business of Apps Podcast
How to Scale User Acquisition in 2023
Today's session is all about how to scale user acquisition in 2023. We're going to be creating a plan of action to grow user acquisition. And we think about long term retention as a sort of outcome we want. So just bear with me. I am both asking the questions today and doing the controls. Here we go.
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