Could You Sell Your Content Marketing Division? (336)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Is There Such a Huge Opportunity for Value Creation With Local Journalism?
Progressive already has the naming rights to the field, progressive field, we're rigles and guardians. It's not a drop in the bucket for them to buy a paper like that. And if they can figure out how to do it, it will be such a huge on lock of value. The average media deal is now above five x revenue, which seems to be the standard.
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