What world-class marketing & sales alignment looks like
Outbound Squad
00:00
Account Based Marketing - How Do You See It Evolve?
I would say to talk to you guys because I think that this whole account based everything is, you know, it's been a movement here in the last like decade or so. So let's settle the great debate fellas while we have you to hear sales marketing. Whose fault is it when things aren't going on? I'm getting it. And I wanted to kick the first question your way, Andy. When you think about like account based marketing, like from your point of view as a marketer, how do you kind of look at the collaboration between marketing and sales?"
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