
Episode 47: Building Communities + Bonus Coaching On Brand Storytelling
Authentic As F*ck with Sun Yi
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How to Monetize Your Audience
Most people think that followers translate to money, but it's not true. Once they get to a follower, only about one out of 10 of them are actually monetizing it. How many meme accounts do you follow that you would never buy from? You're just following them. And then how many people that you follow, that you're super fan of, that you will actually buy from them? Every follower is not the same.
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