
215 - Avoid Wasting Your B2B Marketing Budget in These Places | Go To Market Excellence
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How to Scale Marketing to Win Point One % of Leads
A company that had been a customer for over 18 months now, before started working with them. The year before they started working with us, they generated 36 thousand m cls. They only won 38 customers out of 36 thousand leads. If you want to scale your marketing, it's literally going o be impossible. You can't scale marketing winning point one % of leads because it's too inefficient. And so we helped them get on board with re alining the definition,. It was where people came to their web sighte were phernographically qualified to buy ans that haya love to talk to your sale steam right now.
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