6min chapter

Speaking of Psychology cover image

Dreams, nightmares and sleepwalking: What can happen while we sleep, with Antonio Zadra, PhD

Speaking of Psychology

CHAPTER

The Concerns of Dream Hacking: Advertising in Our Sleep

This chapter explores the concept of dream hacking, where advertising may extend into our subconscious through dream manipulation. It examines the technologies behind dream engineering, their potential benefits and risks, and raises ethical concerns about subliminal advertising in our sleep.

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