Optimizing Dental Practices with Membership Programs and Call Centers

The chapter explores the benefits and challenges of implementing membership programs inspired by the Costco model in dental practices. It emphasizes the significance of providing security and coverage to patients without insurance, highlighting successful rollout strategies and management software. The speakers discuss how membership programs lead to increased patient value, retention rates, and practice profitability, stressing the importance of being patient-centric in pricing strategies and marketing decisions.