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7min chapter
Die Samwer-Story: Goldrausch (#6)
OMR Rabbit Hole: Die Höhle der Löwen
Rocket Internet: IPO Strategien und Herausforderungen
Dieses Kapitel behandelt die strategische Planung und die Herausforderungen des Börsengangs von Rocket Internet im Jahr 2014, darunter die Reaktionen von Investoren und Medien. Es beleuchtet die dynamischen Ansätze des Führungsteams sowie die öffentliche Wahrnehmung der Samwer-Brüder während der Roadshow.
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