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#224 – Deploying Empathy to Build Better Businesses with Michele Hansen of Geocod.io

Indie Hackers

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Customer Research Interviews - How to Mirror and Summarize

There are two different ways of mirroring and summarizing. Mirroring prompts some one to keep talking, but i's not actually a question. Summarize their words in the context of a customer research interview. And if you sort of repeat back to me what i said, then, like, you'd give me permission to just go on and elaborate about whatever it is i was talking about.

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