Understanding Bias and Effective Communication | 3min snip from Negotiate Anything

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Ben Guttmann: Why Clear Messages Win and How to Design Them

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Understanding Bias and Effective Communication

This chapter explores the impact of bias in educational environments, comparing public schools with Ivy League institutions. It discusses how individuals may overcomplicate their communication to seem smarter, which can reinforce feelings of inferiority.

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In this episode of "Negotiate Anything," host Kwame Christian invites guest Ben Guttmann to delve into the importance of simplicity in effective communication. Ben shares his journey from running a marketing agency to writing his first book, "Simply Put: Why Clear Messages Win and How to Design Them." They discuss the challenge of keeping messages simple and its significant impact on various aspects of life, from professional settings to personal conversations. Tune in to discover why simplicity requires confidence and bravery, and how clear communication can pave the way for successful negotiations.

What You'll Hear:

The journey of Ben Guttmann from agency owner to published author.
The psychological reasons behind our tendency to complicate messages.
Practical advice on designing simple, effective communication.

Connect with Ben Guttmann

Follow Ben Guttmann on LinkedIn

Buy the Book - Simply Put: Why Clear Messages Win―and How to Design Them by Ben Guttmann -

https://www.benguttmann.com/simply-put-book

Contact ANI

Request A Customized Workshop For Your Company

Follow Kwame Christian on LinkedIn

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