
S2 E9: What’s Currently Working on Facebook Ads and Over-Optimizing Websites
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Introduction
The last couple of weeks Cody wasn't here with us when it's just me. I think a lot of people hate on the last click because what people will do is they're like, oh, I'm losing money on Facebook. My ROS is a one on Facebook, but it's a seven on Google. And then the board member or the CEO or somebody who doesn't understand this stuff will be like, we got to stop spending money on Facebook and put our money into Google. It's like, how the fuck do you think they got to Google? They had to find out about you somewhere. Yeah, fun stuff. So we had Ridge, Ridge Walletman. That was a
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