How I Built This with Guy Raz cover image

Orgain: Andrew Abraham

How I Built This with Guy Raz

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Founding Triumphs and Trials

This chapter chronicles the early struggles and successes of a wellness company established in 2010, highlighting the personal touch of customer interactions. The speaker navigates pivotal decisions, including the transition from a medical career and hiring the first employees while confronting skepticism about product offerings. It also reflects on a life-changing cancer experience that shaped the founder's risk-taking perspective, ultimately leading to a crucial partnership with Costco that propelled the business forward.

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