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Episode 104: Year in review, awards, and predictions with Ari and Eric

Marketecture: Get Smart. Fast.

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Navigating the Challenges of Ad Tech and Cookie Regulations

This chapter explores the complexities of ad tech, including cookie regulations and Google's strategies in adapting to these challenges. It offers insights into the impact of regulatory pressures on the industry and discusses the potential future of Google's ad tech division amid ongoing legal changes.

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