2023 Full Funnel Strategy: From TikTok to Lifecycle Marketing
LEADING BRANDS® — Wavebreak Podcast
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E-Commerce - The Biggest Disadvantage
The big brands have a ton of red tape that they can't get around. You need, you need to play around the red tape. That's your biggest advantage. If you're going to compete on price, you're never going to be able to win for a variety of reasons. People are moving to commodity brands. And I feel like, dupe. But that's what's worrying in me for 2023 on the e-commerce side.
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