When You've Got It, Flaunt It: The George Lois Story
Under the Influence with Terry O'Reilly
00:00
The Bold Vision of Provocative Design
This chapter explores George Lois's bold cover designs for Esquire magazine in the 1960s, tackling significant social issues like civil rights and the Vietnam War. It also chronicles his career shift to advertising, where he popularized the iconic slogan for Braniff Airlines.
Transcript
Play full episode
