2min chapter

First Principles cover image

Nithin Kamath of Zerodha candidly talks about building his bootstrapped business, weighing risks, and finding opportunities

First Principles

CHAPTER

The Value of Having a Zero Annual Maintenance Charge?

Most of our customers are investors. So they don't really pay as anything. But we also, you know, gotten very lucky that we first started building the business for very active traders. And then we kind of extended into this equity investor class who don't really generate as much revenue for us. We make 300 rupees from every active customer of ours. That means, out of that one crore, I think 65 lakh customers have paid us 300 rupees.

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