Ecommerce Playbook: Numbers, Struggles & Growth cover image

Taylor & Andrew Break Baseball Cards & Break Down DTC in 2025

Ecommerce Playbook: Numbers, Struggles & Growth

00:00

Navigating E-Commerce Challenges: ROAS and Market Competition

This chapter explores the intricacies of return on ad spend (ROAS) and the difficulties e-commerce companies encounter in a competitive landscape. It highlights the impact of manual bidding strategies on business profitability and uses a COVID-era example to demonstrate how quickly competition can erode profits and conversion rates.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app