AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Busting the Short Attention Span Myth | Boring vs Interesting Content
Storytelligent | Brand Storytelling with Bryce McNabb
The Differences Between Entertainment and Education in Brand Advocacy
There's a continuum between entertainment and education that content needs to sort of like move through as your audience moves through your funnel. At the top of the funnel, your content needs to be weighted way more towards the entertainment side because you're trying to put forth a friendly face. But when they're down further down the funnel, when they're in decision mode, and now they're trying to literally decide whether or not you're going to be the best fit for them, no one can do it.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode