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ENCORE: Do You Even Grift, Bro? | 161

Scamfluencers

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The Controversy of Liver King

This chapter explores the contradictions faced by fitness influencer Liver King, as claims of authenticity clash with evidence of performance-enhancing drug use. It examines the impact of honesty in the fitness industry and the fallout from a viral exposé that has led to public confessions and legal battles.

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