Digital Publishing’s Next Evolution — With Brian Morrissey
Big Technology Podcast
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The Shift in Digital Publishing
This chapter explores the transition in digital publishing from social media dependency back to a focus on quality content creation. It highlights the challenges faced by publishers navigating algorithm-driven platforms, emphasizing the need for genuine audience engagement. The conversation underscores the importance of differentiation in an oversaturated media landscape and the evolution toward cultivating high-value, specific audiences.
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Transcript
