Effective Social Media Posting Strategies and Overcoming Posting Frequency Goals

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The chapter emphasizes the significance of meaningful content over focusing solely on the frequency of posts. It discusses building a habit of purposeful and consistent posting, encouraging users to not fear engagement on social media platforms.

Get in the Goldilocks Zone.

When it comes to social media, you don’t want to post too much or too little. So what’s the golden ratio for your content posting schedule?

Jay Schwedelson and I unravel the secret formula to keeping your audience tuned in to your content and engaged. How are relevancy and frequency tied together? And should you keep posting content to maintain frequency, even if you don’t really have a lot to say?

Let’s just say the answer may surprise you…

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