3min chapter

The Espresso Hour cover image

Doing Content Right with Steph Smith

The Espresso Hour

CHAPTER

How to Get People to Buy a Vitamin

"Tis kind of interesting how there's always that that delta between, ike, what you think you're good at, and what others are good at. And easiest thing to do is just, like, consider the question,. What do your friends ask you for advice about? In some cases, they ask me to help them with their negotiation," he says. "And then i some pointat the easiest thing that you can truly do, like, even if you ignore everything i said before, is just to presell anything."

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