How Leaders Think with Kenny Lange cover image

How Mason Cosby Thinks About Using Core Values to Hire the Right People in an Agency

How Leaders Think with Kenny Lange

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The Importance of FIT in Team Alignment

This chapter explores the FIT acronym—fuel, impact, and timeliness—and its role in evaluating team alignment. Additionally, it clarifies the concept of account-based marketing (ABM) for listeners seeking to grasp its significance.

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