5min chapter

This Week in Startups cover image

Building brands and community + influencer marketing that actually works with Dee Murthy | E1740

This Week in Startups

CHAPTER

How to Communicate Your Business to the Outside World

In 2016, for my business five four, we were about to do a transaction with a private equity firm. And what I realized at that moment is that I had no clout as a founder. So I started going on this journey of like, how do I become famous? "I wanted to be known in my community and to the people in my industry"

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