Deceptive Pricing and Supermarket Profits

This chapter explores allegations against Australian supermarkets Kohl's and Woolworths for deceptive pricing practices, revealing systematic price increases disguised as temporary sales. It examines the growing profit margins of these retailers amidst a cost of living crisis and critiques the simplistic notion that demand is the sole driver of rising prices. The chapter further discusses the limitations of current monetary policies and the need for government action to address inflation and support consumers.