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122. How Much Does Your Name Matter?

Freakonomics Radio

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The Importance of Racial Discrimination

Latanya Sweeney's name showed up when Adam searched for her on his computer. She says it was a shock because she had never been arrested, and you don't want that associated with you. "When the ads are delivered by such a huge service like Google Ads, it almost begins to harbor this notion of structural racism"

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