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12min chapter
213 - Top AI Use Cases For Sales and Marketing Teams in 2024 (Ryan Staley, Founder of Whale Boss)
Modern Startup Marketing
Leveraging AI for Sales and Marketing Strategies
The chapter explores how AI, specifically chat GPT, can be utilized to streamline go-to-market planning, with a focus on structuring marketing and sales teams. It emphasizes the importance of understanding and refining AI-generated recommendations, utilizing AI for detailed insights on potential clients, and reframing inaction as a loss to enhance strategic thinking in marketing and sales efforts.
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