I'm Lovin’ It: How “Ba da ba ba ba” took over the world
Twenty Thousand Hertz
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MacDonald's Im Levenet Campaign
i'm loving it is one of the biggest, most successful marketing campaigns of all time. The im levenet campaign was original scheduled to run for just two years. Now, almost two decades later, it's still going strong. Over the years, this audio logo has also had its fair share of controversy. What jingle do you think 20 thousand herts should cover next? You can tell us on twitter, facebook, or read by writing high at 20k dot org.
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