S2 E59 - Ask Us Anything: DDG and PMM Edition | Stacking Growth Live
Stacking Growth | The B2B Marketing Podcast
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Are You Playing in a Big Sandbox?
Bob: Win-loss analysis is going to tell you how your actual customers view you. Don't be afraid to go to B2C companies and look at what they're doing, Michael says. If you're saying the same thing as everybody else, it makes it really difficult for a buyer to figure out why they should buy from anybody, much less you alone.
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