The Importance of Placebo Effect in Athletic Performance

There's an interesting point here. The integration of the psycho and physical preparation, as opposed to seeing that there's separate entities that don't necessarily complement or coordinate with each other. So, I think now, in the past five, ten years, there's a lot of signs coming through that say, yes, absolutely, this is really important. But I think it's also part of knowledge that a lot of the great coaches were out to this 50, 60 years ago.

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