2min chapter

Business Daily cover image

Business Daily meets: Hello Kitty

Business Daily

CHAPTER

Celebrating 50 Years of Hello Kitty: Marketing Strategies and Global Collaborations

This chapter commemorates the 50th anniversary of Hello Kitty, delving into the marketing strategies that contributed to its enduring popularity. It highlights recent collaborations with notable brands and the expansion of regional offices in Southeast Asia to boost engagement and promotions.

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