How Leaders Lead with David Novak cover image

3 More Questions (Chrissy Taylor) with David Novak and Koula Callahan

How Leaders Lead with David Novak

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Partnership and People-First Culture in Franchising

This chapter explores insights from a visit to Enterprise's headquarters, emphasizing their successful franchising practices and the significance of treating franchisees as partners. The discussion highlights how a people-first approach fosters a culture of brand building, leading to overall success and customer satisfaction.

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