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228. 4 Essential Business Systems Every Contractor Should Master - Tony Fraser-Jones

Contractor Evolution

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Navigating Entrepreneurship and Recruitment Challenges

This chapter takes listeners through a personal entrepreneurial journey, detailing the speaker's transition from corporate life to owning a restaurant and ultimately to coaching in the construction industry. It highlights the emotional and financial stresses encountered along the way, especially the challenges of hiring skilled labor amid a recession. The conversation emphasizes the significance of a strong employer brand and treating recruitment as an essential marketing strategy to attract and retain top talent.

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