2Bobs—with David C. Baker and Blair Enns cover image

Productized Vs Customized Services and Monthly Recurring Revenue

2Bobs—with David C. Baker and Blair Enns

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The Trade-offs of Productizing Services

This chapter explores the concept of productizing services in consulting, discussing the benefits of speed and efficiency but highlighting the challenges of pricing pressure and scalability. The hosts also invite listeners to send in questions for a potential follow-up episode.

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