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Jon MacDonald On CRO Fundamentals for DTC Brands

Whale Informed by Triple Whale

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Exploring Bend and Entrepreneurial Endeavors

The chapter begins with the speaker's adventures in Bend, a hub for outdoor activities, before delving into their educational journey at MIT focusing on entrepreneurial skills. It transitions to the guest's background in martial arts and basketball, highlighting their decision not to pursue a career in martial arts. The chapter also discusses the author's book on e-commerce success, its impact in the industry, and the process of recording an audiobook.

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