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#7: Val Geisler – Email, imposter syndrome, and trading the corporate ladder for a spiral staircase
Creator Science – Learn from today's top content creators
Do You Have to Put Your Own Content Out?
I always start with that mindset of like, they're hiring me for me and it's my job to understand their tone and voice. That's where I think it's really important to put your own content out because that's how clients can understand who you are and how you can help them. But I always lean heavily toward what I would do if their end customer were my customer. And so there's a little bit of each and then blended in with some storytelling. People don't come to me for jokes. Theycome to me for metaphors and story done and relationships.
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