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Shrinking the Gap Between Sci-Fi and Sci-Fact: Josh Wolfe (Co-Founder of Lux Capital)

The Generalist

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Scent, Memory, and Genetic Innovation

This chapter explores the advancements in genetic editing and organ transplantation, with a focus on CRISPR and its implications for modifying pig kidneys for human use. It intertwines scientific discussions on cellular memories and the emotional impacts of smell, emphasizing the evolution of olfactory technologies that could replicate scents akin to visual and auditory advancements. The narrative delves into personal experiences related to smell, memory, and the fragrance market, highlighting the profound connections these sensory experiences create in our lives.

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