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Is the Beauty Industry a Cult? Linguistically, Maybe. Featuring Author and Linguist Amanda Montell

Gloss Angeles

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The Beauty Industry's Weaponization of Women's Neuroses

The beauty industry weaponizes both ageism and women's neuroses. When they use buzzwords like luminous and radiant and silky smooth skin, they're not talking about literal luminosity. If you drop $150 on this patented eye cream, which is non toxic and natural and safe - that's loaded language as well. And then when you load all of that with like misleading language, it just becomes really poisonous.

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