Ad Age Marketer's Brief cover image

How Uniqlo is engaging Gen Z with livestream shopping and in-store marketing

Ad Age Marketer's Brief

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Sustainability, You Know, Is the Most Impactful?

Masahiko Nagasuji, group officer responsible for all global marketing at Uniqlo: "We focus our effort in creating the simple decision" He says company is taking very serious steps to make sure it provides a high quality durable product. Nagasuji: We are not perfect, but we are making every effort, every aspect of the system."

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