Give to Get Marketing Strategies
B2B Mentors
00:00
Sales and Marketing Alignment
We have a very large sales organization, a nation wide, and the marketing department sits right within it. So we are part of the sales team. We do not sit outside of it. And r the marketing department's job is to help them open doors through brand recognition,. Help them explain solutions through innovative marketing materials and videos. I don't think people really even think about it something as small as that," he says.
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