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In this episode, I am joined by Cassie Howard, a renowned business mentor known for her blunt and authentic approach. We talk about a range of topics including the importance of showing up authentically, the power of simplification in business, and how to effectively use mentorship. Cassie shares insights on how she transitioned from a 'vanilla' version of herself to embracing her true personality online, leading to greater success and impact. We also delve into the significance of loving what you do, maintaining high standards in client relationships, and the importance of following your joy to achieve consistent success. We end with a discussion on the importance of relationships and making intentional choices in both personal and professional life.

00:00 Introduction and Guest Welcome

00:55 Finding Authenticity Online

02:26 Overcoming Fear of Judgment

04:54 Blunt Communication in Personal Life

08:37 The Power of Simplicity in Business

14:28 Mentorship and Proximity

18:28 Aligning Business with Personal Joy

20:37 Finding Your Passion in Content Creation

21:12 Identifying What You Truly Love

21:47 Permission to Follow Your Joy

23:00 Embracing Change and Flexibility

24:21 Consistency Through Passion

27:50 The Importance of Genuine Client Relationships

31:58 Celebrating Success and Setting Standards

37:25 Final Thoughts and Farewell

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