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Strategic Approach to Engaging with Startups for Business Opportunities
Learn how to effectively connect with startups through personalized emails, offering services in competitive intelligence and customer discovery. Discover the significance of positioning yourself as an expert and the strategic steps to cultivate relationships that lead to successful business partnerships.
This Week in Startups is brought to you by…
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Mercury. Mercury is the fintech startups use for banking* and all their financial workflows. Paying bills, staying in control of company spend, and closing the books doesn't need to be so complex — that's why Mercury powers it all from the one thing every business needs: the bank account. Join 200K startups who use Mercury to operate at their best at http://mercury.com *Mercury is a financial technology company, not a bank. Banking services provided by Choice Financial Group and Evolve Bank & Trust, Members FDIC.
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Todays show:
Jason kicks off Ask Jason live! 5 live guests ask questions on key topics, including finding job opportunities (1:43), the “likely winner” and “definitive winner” framework (26:19), how a non-AI startup with traction can stand out to potential investors (1:04:05), and more!
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Timestamps (0:00) Jason kicks off another Ask Jason with 5 live guests!
(1:43) Dustin asks about how to find job opportunities and market his generalist skills
(9:50) Vanta - Get $1000 off your SOC 2 at http://www.vanta.com/twist
(10:42) Dustin asks about how to find job opportunities and market his generalist skills
(24:57) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://www.Squarespace.com/twist
(26:19) Francis asks about defining the terms "likely winner" and "definitive winner" in a strategic framework using specific metrics
(39:15) Mercury - Join 200K startups who use Mercury to operate at their best at http://mercury.com
(40:17) Mathew asks about choosing between mission-aligned sponsors and more lucrative, unrelated advertising opportunities for his podcast
(52:23) Jason asks whether to continue low-cost growth strategies or seek seed funding to boost growth through advertising, as their product is the advertising itself
(1:04:05) Douglas asks about how a non-AI startup with traction can stand out to potential investors
(1:15:37) Host or join Founder Fridays! Go check out https://founderfridays.tech
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Send us your questions for the next episode of Ask Jason LIVE! http://www.thisweekinstartups.com/askjason
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Follow Jason:
LinkedIn: https://www.linkedin.com/in/jasoncalacanis
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Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp
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Thank you to our partners:
(9:50) Vanta - Get $1000 off your SOC 2 at http://www.vanta.com/twist
(24:57) Squarespace - Use offer code TWIST to save 10% off your first purchase of a website or domain at https://www.Squarespace.com/twist
(39:15) Mercury - Join 200K startups who use Mercury to operate at their best at http://mercury.com
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Great 2023 interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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Follow TWiST:
Substack: https://twistartups.substack.com
Twitter: https://twitter.com/TWiStartups
YouTube: https://www.youtube.com/thisweekin
Instagram: https://www.instagram.com/thisweekinstartups
TikTok: https://www.tiktok.com/@thisweekinstartups
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Subscribe to the Founder University Podcast: https://www.founder.university/podcast
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Founder University: Cohort 8 begins May 9th. Apply here: https://www.founder.university
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Listen to all your favourite podcasts with AI-powered features
Listen to the best highlights from the podcasts you love and dive into the full episode