
Taylor Swift and the music industry's next $20
Switched on Pop
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Can You Generate Multiple Viral Hits?
In 2020 you could have one breakout song that had hundreds of millions of streams on it on tiktok. A lot of them don't then translate into fan bases that will come out and buy tickets to shows, which is ultimately where you're most likely to be making your money. Less than 10 percent of those artists that broke out in the sort of 2020 window Have gone on to create a successful touring career. The only one i would put money on right now is little mozzex If you like pick one i would pick that one as well.
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