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S23EP10: Want a new type of client? This will help...

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Building Authentic Connections in Coaching

This chapter emphasizes the significance of a thoughtful, client-centered approach in coaching, particularly when engaging with venture capitalists and high net worth individuals. It discusses strategies for initiating genuine conversations, highlighting the importance of understanding client mindsets and fostering mutual benefit. The narrative illustrates the journey of a coach transitioning from military veterans to affluent clients, focusing on shared values and the immigrant mindset as catalysts for meaningful coaching relationships.

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