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2min chapter
Subkulturen authentisch erreichen: Cultural Marketing Deep Dive - mit Niko Backspin
OMR Education
Intro
Dieses Kapitel untersucht die Bedeutung des Cultural Marketing und zeigt auf, wie Marken Nischenkulturen authentisch erreichen können. Es werden häufige Fehler thematisiert, die beim Eindringen in kulturelle Räume gemacht werden, sowie Strategien für nachhaltigen Erfolg.
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