
Gusto Co-Founders: Josh Reeves, Edward Kim & Tomer London
The Social Radars
Navigating Crisis: Supporting Small Businesses During COVID-19
This chapter explores the transformations in office culture and operations amid the COVID-19 pandemic, emphasizing the company's commitment to assisting small businesses. It discusses the shift to remote work, the challenges of maintaining a strong in-person culture, and the proactive measures taken to facilitate financial support, particularly during crises like the Silicon Valley Bank situation. The reflections highlight the importance of customer support and the strategic decisions made to ensure client success in uncertain times.
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