Healthy Competition: Product Marketing | Competitive Intelligence | Strategy cover image

Running a Competitive Intelligence Program Without a Competitive Intelligence Platform

Healthy Competition: Product Marketing | Competitive Intelligence | Strategy

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How to Be a Successful Speaker at a Trade Show

So this show is it's material handling and supply chain writ large so that the robotics companies are sort of the cool kids at the party, but it's everybody. And so the attendees of the show are the prospective buyers for any and all of that technology. So you've got manufacturers, distributors, e-commerce, third party logistics, everybody. The exhibitors at the show range from locus, they were all the way from like shipping companies and the people who manufacture palettes and totes and wheels and 5S tape to other robotics companies.

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